Brands use printed and digital designs to attract the eye of their audience and promote their product or service. From brochures to product labels, from marketing emails to billboards, graphics are everywhere. Behind every brand’s visual campaign is a graphic designer or team of graphic designers that come up with visual concepts to tell a story. For students planning to pursue a bachelor of graphic design, it is important that they read books on graphic design that offer invaluable insights.
Here we share with you design books that help students understand how brands use visual concepts to tell stories that help them stand out:
Pursuing a bachelor’s degree in visual communication (graphic design) is a great way for students to learn design concepts and skills. Our B.Design (Hons.) Visual Communication (Graphics) is designed to empower students to create visual concepts that meet the needs of society. Being one of the best graphic design colleges in Ahmedabad, we have well-designed and equipped studios and digital infrastructure for conducive learning. Students get hands-on training throughout internships and workshops. The course culminates with a graduation project.
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Karnavati University
Unitedworld Institute of Design