May 28, 2021

Books on communication that students pursuing BBA in finance and accounting must read

For BBA students, nurturing their communications skills is not an option but a necessity. When management students join the corporate world, they are expected to convey an incredible amount of information every day to succeed in their roles. There’s no better way of cultivating communication skills than learning from the masters. If you are a student of BBA, here are some books of communication that you must read to communicate more effectively:   

• How to Win Friends and Influence People By Dale Carnegie: This book is considered one of the must-read books when it comes to developing communication skills. Though published in 1936, the book is relevant even today. It offers highly practical and simple rules that you can implement in your daily lives to communicate better and more effectively. There are no theories in the book but rather practical tips that you can implement in your personal and professional life. 

 

• Simply Said by Jay Sullivan: Good communication is not just about saying something but rather about the message being conveyed well. Whether a colleague understands your instructions or your client understands your ideas well, it all boils down to communication. From business presentations to daily communication, improved communication skills can help you everywhere. This book has an amazing approach to communication. It urges you to focus less on yourself rather focus on those you are communicating with. This approach, the book, says helps to convey the message in a more effective way. 

 

• The Effective Executive By Peter F. Drucker: All management students should read this book as it not only focuses on developing good communication skills but also improving work effectiveness. It talks about how effective communication can take place between seniors and subordinates and how miscommunication can be avoided. Besides, learning about effective communication, the book delves into important things such as managing time and setting priorities.  

 

• Words That Change Minds by Shelle Rose Charvet: In the corporate world, you will come across people that you may find hard to convince. This book is a great way to learn about using the right words with the right words. The best part about this book is that there are practical tips for sales, marketing, recruitment, negotiation, training, communication at work, and conflict resolution.

 

• Words that Sell by Richard Bayan: There are times when you are stuck and looking for words that powerful and persuasive, in that case just pick this book. A copywriting classic, this book not only acquaints you with copywriting techniques but also makes you understand business writing that can be used to win over customers.  

  If you want to pursue a career in finance and accounting, give your career an early start with our BBA program   A BBA (hons) is a popular professional degree that will give you a deep understanding of management and business. Our BBA (Hons) finance lays the foundation for students to develop business acumen. The program includes a summer internship with some of the well-known companies in the country.