B.Design Automobile & Transportation Design

The programme focuses on skills specific to automotive at very early stage viz. automobile sketching, learning styling cues, surface modelling, clay modelling, thereafter the design process follows, in context of automotive design, that includes abstracting, applying aesthetic values to conceptualizing visually appealing forms, combined with exposure to potent strands of user centric and utilitarian approaches. The constant exposure to industry trends, practices in classroom teaching model, are very hands-on in nature, thus equilibrating the aspects of excitement and passion, as part of the learning experience.

B.Design (B.Des.) Automobile and Transportation Design is offered as part of School of Industrial Design

School of Industrial Design
The ATD department has a vision for contributing to ever changing landscape of automobile design of today and future. Being clustered within Industrial Design, along with other rich disciplines of Design, sets aside for multi-disciplinary learning outcomes and contributions to society and human lifestyle. The pedagogy is designed to address one of the key challenges of today, of conjoining the trending mobility technologies with styling skills, aimed at imagining and creating innovative mobility solutions in contemporary world.

Why study Automobile and Transportation Design at UID?

The course focuses on all pertinent automobile design specific skills at very early stage in the programme.
Project based learning allows for learning from real life scenarios, allows exposure to interdisciplinary challenges, system design and design management.
Strong hands on learning approach on automotive design processes – clay modeling, sketching, digital sketching and rendering, surface modeling, prototyping techniques, CMF.

Course Structure

Semester 1

Design and Cultural Studies - 1
Communication Skills - 1
Drawing
Basic Design - 1
Material Exploration
People and Environment

Semester 2

History of Automobile and Related Technology
Automotive Sketching - 1
Model Making (Paper)
Model Making (Industrial Clay)
Form Studies
Computer-Aided Surfacing : Alias - 1
Automotive Technologies
Communication Skills - 2
Introduction to Automotive Ergonomics

Semester 3

Advance Automotive Sketching
Computer-Aided Surfacing : Alias -2
Basic of Automotive Surfaces and Line
Form Transition: Speed Form & Clay Modelling
Vehicle Brand Analysis
Elective - 1

Semester 4

Automotive Sketching & Advanced Marker Techniques
Computer-Aided Surfacing : Alias - 3
Technical Studies (Automotive Systems)
Nature and Form
Vehicle Packaging and Interior

Semester 5

Advanced Automotive Sketching (Wacom / Cintique) - 1
Computer-Aided Surfacing : Alias - 4
Vehicle Standards & Norms
Aerodynamics of Ground Vehicle
Vehicle Facelift (Vehicle Graphics)
Collective Transportation
Elective - 2

Semester 6

Vehicle for Special Needs
Advanced Automotive Sketching (Wacom / Cintique) - 2
Computer-Aided Surfacing : Alias - 5
Colour Finishes & Material

Semester 7

Industry-Internship
Design Management
Sustainable Transportation
System Design

Semester 8

Graduation Project

Specialisations offered

– Colour and Trim
– Digital Sculpting Concept Modelling and Class-A Modelling
– Two Dimensional Representation Techniques

Career Prospects

After completion of the automobile and transportation course, the student leaves with independence to narrow down to specific interest areas within the stream, gaining critical thinking along, for need of evolving socio cultural lifestyles and industry needs. He or she could work in independent Automotive studios, OEMs, transportation system design firms or practice on his own.

Learning Model of B.Design Automobile and Transportation Design

The learning model at UID is incubated to create and adapt to an appropriate environment of learning that facilitates our students with new experiences. We make sure our learning model engages the learner into new dimensions of work. This model provides an environment for interactive student engagement and enhances the system thinking ability.

At UID, we believe that the experiential knowledge gained while developing and implementing this unique learning model is transferable to other disciplines as well.

Automobile & Transportation Design
(School of Industrial Design)

Automobile & Transportation Design

Harish CB

Head of Department and Associate Professor

M.Des. - Industrial Design (IDC, IIT Bombay), B.Tech. - Computer Science & Engineering (College of Engineering - Chengannur)

Abhineet Kaushik

Assistant Professor

B.Des Transportation Design, Italy

Harshil Dharia

Assistant Professor

PG Diploma in Digital Modelling (Digital Sculpting) (DYPDC, Pune); Diploma in Automobile Engineering (PIET, Baroda)

Rakesh Sharma

Assistant Professor

B.A., Rajasthan Univ. ITI (Carpentry), Directorate of Technical Education, Jodhpur

Ruparas Singh

Assistant Professor

B.Des. Transportation and Automobile Design (MIT institute of Design, Pune) (2017)

Mr Ramandeep Singh, Renault
Mr Akshay Pardeshi, Ducati
Mr Rajesh Kutty, Bentley Motors

The Department organizes workshops at regular intervals that enlightens an aspiring transportation designer, with industry practices and processes and professional deliverables in a design studio. This is a platform for the students to interact with professionals and work along, be guided on honing the skills to deliver at professional level. The student in process gains knowledge on inner strengths and presentation techniques as well in the journey. Eminent designers of Two wheeler design, four wheeler design have interacted so far with the students, imparting incredible exposure through intense sessions that continue to over three days at least. There is a lot of excitement, fun and learning added in the process.

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Previous Year’s Sample Papers

Admission Call:

+91 9266663225

Testimonials

- Srinidhi

UID is a well-known and growing institute where academics are taken seriously. It has a beautiful and aesthetic campus I have fallen in love with. The atmosphere is made conducive to learning and the exposure we receive here through the conversations at KU and master classes is amazing. And most of all the campus is absolutely safe and ragging free. 🙂 so far it has been a great place to learn and grow as a designer! — Srinidhi Sem 04, Visual Communication

- Aafreen Chaudhary

UID is more than an educational institute for me, it is home and has given me a sense of belonging and safety. It has been a great platform for me to recognize my true potential and my talent. There is a constant support from our faculty that is highly experienced, the well – equipped workshops and labs help us bring our ideas to life. The exposure we get from guest lectures to industrial visits and cultural events and fests is what makes us balanced individuals. — Aafreen Chaudhary Sem 04, Visual Communication