B.Design (B.Des.) Automobile and Transportation Design is offered as part of School of Industrial Design

B.Design (B.Des.) Automobile and Transportation Design is offered as part of School of Industrial Design

School of Industrial Design
The ATD department has a vision for contributing to ever changing landscape of automobile design of today and future. Being clustered within Industrial Design, along with other rich disciplines of Design, sets aside for multi-disciplinary learning outcomes and contributions to society and human lifestyle. The pedagogy is designed to address one of the key challenges of today, of conjoining the trending mobility technologies with styling skills, aimed at imagining and creating innovative mobility solutions in contemporary world.

Why study Automobile and Transportation Design at UID?

  • The course focuses on all pertinent automobile design specific skills at very early stage in the programme.
  • Project based learning allows for learning from real life scenarios, allows exposure to interdisciplinary challenges, system design and design management.
  • Strong hands on learning approach on automotive design processes – clay modeling, sketching, digital sketching and rendering, surface modeling, prototyping techniques, CMF.

Course Structure

  • Design and Cultural Studies - 1
  • Communication Skills - 1
  • Drawing
  • Basic Design - 1
  • Material Exploration
  • People and Environment
  • History of Automobile and Related Technology
  • Automotive Sketching - 1
  • Model Making (Paper)
  • Model Making (Industrial Clay)
  • Form Studies
  • Computer-Aided Surfacing : Alias - 1
  • Automotive Technologies
  • Communication Skills - 2
  • Introduction to Automotive Ergonomics
  • Advance Automotive Sketching
  • Computer-Aided Surfacing : Alias -2
  • Basic of Automotive Surfaces and Line
  • Form Transition: Speed Form & Clay Modelling
  • Vehicle Brand Analysis
  • Elective - 1
  • Automotive Sketching & Advanced Marker Techniques
  • Computer-Aided Surfacing : Alias - 3
  • Technical Studies (Automotive Systems)
  • Nature and Form
  • Vehicle Packaging and Interior
  • Advanced Automotive Sketching (Wacom / Cintique) - 1
  • Computer-Aided Surfacing : Alias - 4
  • Vehicle Standards & Norms
  • Aerodynamics of Ground Vehicle
  • Vehicle Facelift (Vehicle Graphics)
  • Collective Transportation
  • Elective - 2
  • Vehicle for Special Needs
  • Advanced Automotive Sketching (Wacom / Cintique) - 2
  • Computer-Aided Surfacing : Alias - 5
  • Colour Finishes & Material
  • Industry-Internship
  • Design Management
  • Sustainable Transportation
  • System Design
  • Graduation Project

Specialisations offered

– Colour and Trim
– Digital Sculpting Concept Modelling and Class-A Modelling
– Two Dimensional Representation Techniques

Career Prospects

After completion of the automobile and transportation course, the student leaves with independence to narrow down to specific interest areas within the stream, gaining critical thinking along, for need of evolving socio cultural lifestyles and industry needs. He or she could work in independent Automotive studios, OEMs, transportation system design firms or practice on his own.

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