• UID Application Window for Admissions 2023-24 Open Click here to apply- Call 9266663225

B.Design (Hons.) Automobile & Transportation Design

B.Design (Hons.) Automobile & Transportation Design

The four year program focuses on skills specific to automotive at very early stage viz. automobile sketching, learning styling cues, surface modeling, clay modeling, thereafter the design process follows, in context of automotive design, that includes abstracting, applying aesthetic values to conceptualizing visually appealing forms, combined with exposure to potent strands of user centric and utilitarian approaches. The constant exposure to industry trends, practices in classroom teaching model, are very hands-on in nature, thus equilibrating the aspects of excitement and passion, as part of the learning experience.

School of Industrial Design

The ATD department has a vison for contributing to ever changing landscape of automobile design of today and future. Being clustered within the School of Industrial Design, along with other rich disciplines of Design, sets aside for multi-disciplinary learning outcomes and contributions to society and human lifestyle.

The pedagogy DNA focuses to sensitize and channelize the passionate energy of the young learners, to the world of appreciation of form and aesthetic values of vehicle design, through a rigorous hands-on approach, and equip them to be able to generate exhilarating concepts that is appropriate to the running trends of automotive design. The pedagogy goes one step ahead in addressing one of the key challenges of today, of conjoining the trending mobility technologies with styling skills, aimed at reimagining and creating innovative mobility solutions in contemporary world, pushing the students to think as the new creative entrepreneurs.

Why study Automobile and Transportation Design at UID?

The course focuses on all pertinent automobile design specific skills at very early stage in the programme.

Project based learning allows for learning from real life scenarios, exposure to interdisciplinary challenges, system design and design management.

Strong hands on learning approach on automotive design processes – clay modeling, sketching, digital sketching and rendering, surface modeling, prototyping techniques, CMF.

Plethora of choices to experiment with on prototyping methods and materials, by combining strength of allied design studio facilities with automotive clay studio.

State of the art facilities, that support the ATD curriculum – the Cintiq studio, Clay studio, comprehensive Class A surface modeling techniques, facilitation and digital realization facilities, access to workshops of the wood, metal, 3D printing and paint studio.

Course Structure

  • Design and Cultural Studies - 1
  • Communication Skills - 1
  • Drawing
  • Basic Design - 1
  • Material Exploration
  • People and Environment
  • History of Automobile and Related Technology
  • Automotive Sketching - 1
  • Model Making (Paper)
  • Model Making (Industrial Clay)
  • Form Studies
  • Computer-Aided Surfacing : Alias - 1
  • Automotive Technologies
  • Communication Skills - 2
  • Introduction to Automotive Ergonomics
  • Advance Automotive Sketching
  • Computer-Aided Surfacing : Alias -2
  • Basic of Automotive Surfaces and Line
  • Form Transition: Speed Form & Clay Modelling
  • Vehicle Brand Analysis
  • Elective - 1
  • Automotive Sketching & Advanced Marker Techniques
  • Computer-Aided Surfacing : Alias - 3
  • Technical Studies (Automotive Systems)
  • Nature and Form
  • Vehicle Packaging and Interior
  • Advanced Automotive Sketching (Wacom / Cintique) - 1
  • Computer-Aided Surfacing : Alias - 4
  • Vehicle Standards & Norms
  • Aerodynamics of Ground Vehicle
  • Vehicle Facelift (Vehicle Graphics)
  • Collective Transportation
  • Elective - 2
  • Vehicle for Special Needs
  • Advanced Automotive Sketching (Wacom / Cintique) - 2
  • Computer-Aided Surfacing : Alias - 5
  • Colour Finishes & Material
  • Industry-Internship
  • Design Management
  • Sustainable Transportation
  • System Design
  • Graduation Project

Areas of Mastery

– Colour and Trim
– Digital Sculpting Concept Modelling and Class-A Modelling
– Two Dimensional Representation Techniques

Career Prospects

The student leaves, with independence to narrow down to specific interest areas within the stream, gaining critical thinking along, expertise to work within constraints for need of evolving socio cultural lifestyles and industry needs. He or she could work in independent automotive design studios, OEMs, transportation system design firms or practice on his/her own. At the end of the course the students should be able to pursue exciting careers such as Vehicle Interior Designer, Colour Material Finish Trim Designer, Vehicle Exterior Designer, Vehicle Accessory Designer, Class A surface modeler, Digital Sculptor, Clay modeler, Transportation system architect.

Learning Model of B.Design Automobile and Transportation Design

The learning model at UID is incubated to create and adapt to an appropriate environment of learning that facilitates our students with new experiences. We make sure our learning model engages the learner into new dimensions of work. This model provides an environment for interactive student engagement and enhances the system thinking ability.

At UID, we believe that the experiential knowledge gained while developing and implementing this unique learning model is transferable to other disciplines as well.


Product Design

Brajesh Dhiman

Associate Director & Professor

Ph.D Indian Institute of Technology, Guwahati, M.Design Indian Institute of Technology, Guwahati

Shyambihari Prajapati

Additional HOD - Assistant Director - Associate Professor

M.Des Design- Indian Institute of Technology, Guwahati, BE Mechanical Indian Institute of Technology, Guwahati

Saumitra Shrikant Vaidya

Assistant Director

B.Design, Coventry University, UK B.Tech Coventry University, UK Masters in Design MIT Institute of Design, Pune

Manu Joshi

Associate Professor

Post Graduate Certificate in Higher Education (P.G.C.H.E.), Nottingham Trent University, U.K. Graduate from NIFT, New Delhi

Ramesh Suthar

Associate Professor

Mechanical Drughtsman, CN Polytechnic, Ahemdabad DME (Diploma in Mechanical engineering) Government Polytechnic, Ahemdabad

Samarth Keshava Reddy

Associate Professor

Masters of Science in Product Design - Coventry University, UK Mechanical Engineering Syamala Reddy College, Banglore

Umang Shah

Associate Professor - Adjunct Faculty

M.Des Indian Institute of Technology, Kanpur B.E. (Automobile Engineering) L.D. College of Engineering, Gujarat University

Aayush Bhingare

Assistant Professor

Masters of Industrial Design Florence Design Academy Firenze, Italy B.Des. (Industrial Design) Srishti Institute of Art, Design and Technology, Bengaluru

Aditya Lingam

Assistant Professor

M.S Product Design La Sapienza university di Roma , Italy B.Tech Mechanical, Jawaharlal Nehru Technological University, Hyderabad

Arjun Sengar

Assistant Professor

M Des (PD) National Institute of Design, Ahmedabad B Tech. (ME) Gautam Buddha Technical University, Lucknow

Dr. Arunachalam Muthiah

Assistant Professor

PhD (Design)- IIT Guwahati; M.E (Product Design and Commerce) - Anna University; B.E (Automobile engineering) - Anna University

Varshin Niranjanbhai Vala

Assistant Professor

M.Des (Integrated Product Design) Anant National University, B.Com Gujarat University, Diploma in Interior Design Amor Institute of Design

Dr. Arunita Paul

Assistant Professor

Ph.D in Design IIT Guwahati, M.Sc. in Human Physiology University of Calcutta , B.Sc. in Physiology Honours University of Calcutta

Madhuranjan Bharti

Assistant Professor

B.Des Accessory Design, NIFT New Delhi

Manoj Molagamudi

Assistant Professor

M.Design (Product Design) Indian Institute of Technology, Guwahati B.Tech in Electricals and Electronics JNTU Hyderabad

Mrunmayi Kadam

Assistant Professor

B.Des in Product Design, Institut Supérieur du Design, ISD Rubika, France M.Des in Design Engineering & Management Institut Supérieur du Design ISD Rubika

Sharad Shetty

Assistant Professor

Bachelors in Electronic Engineering Mumbai University, Masters in Embedded Systems MIT Manipal

Vartika Garg

Assistant Professor

B.Des Interior Design, CEPT University in Ahmedabad, Gujarat

Automobile & Transportation Design

Ashish Nar

Associate Director

.M.A. in Car and Transportation Design, Domus Academy, Milan B.E. in Mechanical Engineering, Rajiv Gandhi Institute of Technology, Mumbai

Navneet Kumar

Assistant Professor

Masters in Car and Transportation Design,Scuola Politecnica di Design, Milan; B.Tech in Mechanical Engineering, RTU, Kota; PG Diploma, Design & Technology University, Pune

Rakesh Sharma

Assistant Professor

B.A. University of Rajasthan, Jaipur ITI Engineering Trade (NCVT), Direcorate of Technical Education Rajasthan, Jodhapur

Harshil Manojbhai Dharia

Assistant Professor - Adjunct Faculty

PG Diploma in Digital Modelling (Digital Sculpting) (DYPDC, Pune); Diploma in Automobile Engineering (PIET, Baroda)

Ruparas Singh

Assistant Professor - Adjunct Faculty

B. Design MIT Institute of Design, Pune

Interaction Design

Arun Soman

Assistant Professor

M.Des. in Product Design, Priyadarshini Institute of Architecture and Design Studies, Nagpur B.Arch, School of Planning and Architecture, Vijayawada

Niral Desai

Assistant Professor - Adjunct Faculty

Executive Education, IIM, Ahmedabad; M.Des.,IIT, Kanpur; B.E. , Sardar Patel University, Anand

Parag Sarma

Assistant Professor

PGDPD in Industrial Design, NID, Ahmedabad M.V.A. in Creative Sculptures, MS University of Baroda B.F.A. in Sculptures, Indira Kala Sangit Vishwavidyalaya, Khairagarh

Mr Ramandeep Singh, Renault
Mr Akshay Pardeshi, Ducati
Mr Rajesh Kutty, Bentley Motors

The Department organizes workshops at regular intervals that enlightens an aspiring transportation designer, with industry practices and processes and professional deliverables in a design studio. This is a platform for the students to interact with professionals and work along, be guided on honing the skills to deliver at professional level. The student in process gains knowledge on inner strengths and presentation techniques as well in the journey. Eminent designers of Two wheeler design, four wheeler design have interacted so far with the students, imparting incredible exposure through intense sessions that continue to over three days at least. There is a lot of excitement, fun and learning added in the process.



The transportation design program aims at providing interdisciplinary and progressive knowledge of vehicle design that includes non-motorised transportation forms like bicycles. Whereas, automotive design deals with the design of automobiles like motor vehicles, trucks, cars, and buses.
Yes, aspirants will be eligible for an M.Des in transportation and automobile designing after a B.Des in product design from UID.
Admission into B.Des in Transportation and Automobile Designing in UID requires successful completion of 10+2 with minimum 50% aggregate marks from any recognised higher secondary school board. Students need to clear the Design Aptitude Test (DAT) for admission. At UID, we don’t offer M.Des in Transportation & Automobile design. However, our B.Des course that focuses on all pertinent aspects of automobile design. The career prospects are quite promising and the placement package depends on the company, location, and experience.
For admission into B.Des in transportation design in UID, students are required to complete 10+2, in any stream, with a minimum 50% from any recognised higher secondary school board. They shall clear the Design Aptitude Test (Tier 1 & 2) for admission.
After completion of Automobile & Transportation Design course, students can work in independent equipment manufacturing companies, automotive studios and transportation system design firms. Some of the top job profiles are automobile designer, quality engineer, and automotive sales engineer.
For pursuing B Des Automobile & Transportation design at UID, a candidate must complete 10+2 successfully with a minimum aggregate of 50% from any recognised higher secondary school board. Clearance and merit of Design Aptitude Test (DAT) for admission is a must.
The Automobile & Transportation design course focuses on getting exposure to the nuances of styling and concept design. The core subjects include advanced automotive sketching, computer-aided surfacing, clay modelling, sketching, surfacing modelling, prototype techniques, and CMF.
The salary of an automobile designer depends on the city, experience of the aspirant, skill set, and company. It is a good career option and aspirants with the degree get good opportunities in top-ranked firms with great salary packages.
Call Now