In a fiercely competitive world, where products have to compete with each other not just nationally but internationally, it becomes immensely important to sustain a position in the market. The Marketing specialization covers Sales, Digital Marketing, Advertising, Branding, Consumer Relationship,Management, Market Research, Consumer Behavior and Small Business Operations.
In a world of hyper competition, it has become immensely important to sustain a leading position in the market for every business organization. Marketing is the key area for every business to survive in this market. The Marketing specialization of BBA (Hons.) at UWSB covers important areas of Sales and Marketing like Sales & Distribution, Basics of Digital Marketing, Basic of Advertising, Branding & Positioning, Consumer Relationship Management, and Marketing in Small Business Operations.Accordion Sample Description