Learn the Basics of Designing a Truly Customer-centric Digital Engagement Approach
Innovative technologies have changed the way consumers communicate with businesses, resulting in organisations trying to put customers at the center of everything they do. Shifting from transactional mindset and creating authentic marketing messages to helping the consumers enjoy a great experience throughout the entire purchase journey – businesses are finding out different innovative ways to […]
A Week in Pelling
After a very exhausting and fulfilling 10-day Goechala Trek in Sikkim that took me to the base camp at Kanchenjanga, I was not ready to leave this Himalayan paradise. So, I decided to spend some time in the little town of Pelling on my way back, to rest and to explore. This was back in […]