B. Design (Hons.)
Product Design

The primary goal of the course is to provide students with practical knowledge of conceptualizing, designing, and developing new products. Product Designers have transitioned from individual contributors to key players driving business model reforms, setting design standards, and enhancing the overall customer experience. The focus of Product Design spans consumer goods, healthcare equipment, toy design, e-commerce, and more, emphasizing form and styling, user-centered design, experience design, value engineering, and holistic product development. The curriculum offers a blend of technical knowledge and creative skills, complemented by a hands-on approach. Students gain insight into contemporary issues such as sustainability and technological advancements, enabling them to leverage technology for societal benefit.