Unitedworld School Of Liberal Arts & Mass Communication (USLM)

The courses of USLM have been meticulously planned – both for Liberal Arts and for Mass Communications. The first two years (four semesters) prepare the base, while in the third year – which is a trimester – the students choose their areas of specializations – for Liberal Arts, it can be People in Societies, or History and International Relations, or Business Studies, or Economics & Public Policy, or Communication & Aesthetics. For Mass Communications students, they can specialize in Broadcast Journalism & Film Studies, or in Advertising & Public Relations, or in Print & Cyber Journalism. The students have the option of studying the fourth year as an Advanced Diploma to make them eligible to study in foreign universities.

KUAT Exam Date - Saturday, 27th April 2019 Click Here  |  

Our Courses

B.A. (Hons.) Journalism

As a student of Journalism major at Department of Mass Communication, one develops the knowledge of the media and communication industries; and working skills required to make a career in the field of Journalism. The major course also pr...

B.A. (Hons.) Film Studies

The specialisation in Film Studies will provide students with detailed knowledge of both the creative potential of film and the relationship between film and the societies it portrays, setting you up for a career in media arts and relate...

B.A. (Hons.) Digital Media

This 3 year undergraduate course educates students on two aspects  1.  Working in multi-skilled teams and 2. engaging with a wide range of modern, creative business processes – while making digital media products that...

B.A. (Hons.) Ad & PR

Advertising is an integral part of the Marketing process. Advertising seeks to solve problems faced by businesses and organizations by connecting with the consumers in the most creative ways. Students of Advertising and PR major at Depar...

B.A. (Hons.) English

The course involves analyzing the literary texts ranging from Anglo-Saxon to Post-Modern period, both in historical and cultural perspectives. It requires the students to study literary theory & criticism for further in-depth learnin...

B.A. (Hons.) Philosophy

It majorly focuses on analysis of ideas that have shaped the intellectual climate of being. As part of the course, students will delve deep into the texts of classic historical philosophies as well as contemporary philosophy to ponder th...

B.A. (Hons.) Political Studies

Political Science is a branch of the social sciences that studies the state, politics and government. Political Science deals extensively with the analysis of various political systems. It looks at the theoretical and practical applicati...

B.A. (Hons.) Psychology

The course offers a scientific study of the human behaviour. It also explores the nature and dynamics of ongoing transformations in terms of family, social equality, human behaviour, gender, race, ethnicity, culture and socialization thr...

B.A. (Hons.) Public Administration

The course offers a study of the Public Administration and tries to understand the conflict between the individual, groups and communities, and the state. It explores the nature and dynamics of ongoing transformations in the field of adm...

B.B.A. (Hons.) Finance

This undergraduate finance course prepares students for entry level positions in finance and related fields in the world of business. Students are taught to make informed predictions and forecasts about insurance and investments. They al...

B.B.A. (Hons.) Marketing

As one of the oldest discipline in management study Marketing allows students to consider careers options in entertainment, media, promotions, advertisement, sales and general management field. The undergraduate course of marketing at US...

B.B.A. (Hons.) International Business

USLM’s BBA specialisation in International Business offers a mix of basic business knowledge, insight into various international policies and other content related to the global business world. Students will learn all of the fundam...

B.B.A. (Hons.) Entrepreneurship and Family Business

The 3 year undergraduate course with a specialization in Entrepreneurship is designed to prepare future entrepreneurs with knowledge to start and manage their own businesses.The course is designed in a way that the students will develop ...

B.Com. (Hons.) Accounts and Finance

As part of their course in Accounts and Finance, students will learn the principles and practices of accounting and finance. The course will prepare students to specialize in financial planning, financial analysis, internal auditing, inf...

B.Com. (Hons.) Banking and Insurance

The course will provide students with an understanding of the concepts of banking and insurance. As the field of banking and insurance is full of promising career opportunities, the course will focus on subjects like risk management, int...

Dr. Biswaroop Das

Mentor, School of Liberal Arts

Ph.D. (Social Sciences), TISS, Mumbai

Jayanta Sengupta

Mentor

IIM Calcutta

Preeti Das

Additional Director, School of Mass Communication

Ph.D. (pursuing); Masters in Television Studies (Mass Communication) from Manipal Institute of Mass Communication, Manipal B.A. in Economics (St. Xavier's College, Ahmedabad)

Dr. Malay Patel

Associate Professor & Assistant Dean

Ph.D. (Business Studies) (SP University), MBA(Bangalore University) M.Sc. (SP University), B.Sc(SP University) UGC-NET, GSAT

Dr. Soumendu Bhattacharya

Professor

Ph.D., M.Phil(Mgmt), MBA(Marketing), M.A. (Economics)

Dr. Saroj Bohra

Professor

Ph.D (Law), B.A. LL.B(Gold Medalist), LL.M. Second Merit

Dr. Daisy N. Kurien

Professor

Ph.D., MBA

Dr. Sunil Patel

Associate Professor

Ph.D., MBA, B.Pharma

Dr. Debarati Haldar

Professor

Ph.D (Law), NLSIU Banglore, M.L. LL.B

Dr. Himanshu Barot

Associate Professor

Ph.D., MBA

Dr. Shyno Baby K.

Associate Professor

Ph.D. (Comparative Indian Literature) (University of Delhi) M.A. (English Language and Literature) (University of Calicut)

Dharmendra Khairajani

Assistant Professor

Ph.D.(pursuing), MBA, PGDIBO

Dr. Anirban Bandyopadhyay

Associate Professor

Ph.D., M.Phil, M.A., Centre for Historical Studies, JNU B.A (Hons.), Presidency College, University of Calcutta

Mrugesh Nayak

Assistant Professor

Ph.D. (Pursuing), PGDCA, M.Sc. (IT), B.Com.

Bhupinder Arora

Assistant Professor

Ph.D.(pursuing), M.Phil.

Srotaswini Bhowmick

Assistant Professor

M.Litt., Cognitive Science, The Centre for the Study of Perceptual Experience, University of Glasgow, UK MSc., Philosophy, University of Glasgow, UK; Integrated Masters, Philosophy, Jadavpur University

Dr. Rakhi Ghoshal

Assistant Professor

Ph.D., M.A. (University of Calcutta), B.A. (University of Calcutta)

Ashish Ranjan

Assistant Professor

MBA, IIM-Ahmedabad, B.Tech.

Dr. Tejal T. Shah

Assistant Professor

Ph.D., PGDCA, M.Sc.

Shrut Brahmbhatt

Assistant Professor

Ph.D.(pursuing), LL.M.(IPR), (Gujarat National Law University) B.A. LL.B (Hons.) (Nirma University)

Arijit Das

Assistant Professor

M.Sc. (Media Science) (West Bengal University of Technology - NIMD) B.Sc. (Mass Communications, Advertising and Journalism) (International School of Business and Media, Pune)

Sandeep Nagotra

Assistant Professor

LL.M.(NLSIU, Banglore), B.A. LL.B.(Hons.) (NILU, Bhopal) Qualified UGC NET

Hardik Gandhi

Assistant Professor

Ph.D.(pursuing), M.Com Accounts - AMFI, B.Com.

Arvind Kumar

Assistant Professor

M.A. (Mass Communications & Journalism) GJUST, Haryana M.A. (Archaeology) (BHU), PG Diploma in Mass Communication (IIMC) B.A. (Hons) Ancient Indian History, Culture and Archaeology (BHU)

Dr. Kavita Joshi

Assistant Professor

Ph.D., M.Phil., MBA (Finance), B.Com.

Dr. Kishor Bhanushali

Professor

Ph.D., M.A. Economics, B.Com.

Jehirul Islam

Assistant Professor

Ph.D. (pursuing), LL.M. (Pune University), BSL. LL.B.(Pune University) Qualified UGC NET

Pratik Pillai

Assistant Professor

MBA (MICA)

Parth Mistry

Assistant Professor

Masters In Development Communication, Gujarat University Bachelors in Visual Arts (MSU, Baroda)

Gunjan Chawla

Assistant Professor

LL.M.(IPR) (Gold Medalist), (National Law University, Jodhpur), B.A. LL.B., Qualified GSET

Dr. Bansari Dave

Assistant Professor

Ph.D., M.Phil., MBA(Finance, HR), B.Com.

Vijay Punia

Assistant Professor

B.Des. (Animation Film Design), NID, Ahmedabad

Chitra Unnithan

Assistant Professor

Masters in Journalism & Mass Communications, Rai University B.Com. (Bachelors in Commerce) Gujarat University

Sudeep Kumar Saket

Assistant Professor

LL.M (ILI, New Delhi), B.A. LL.B.(Hons.) (NILU, Bhopal) Qualified UGC NET

Gaurav Arora

Associate Professor

MBA, BMS

Jui Pimple

Assistant Professor

M.A. Psychology (Modern College of Arts, Commerce and Science) SPPU, Pune B.A. Psychology (L.D. Arts College) Gujarat University, Ahmedabad

Vikas Sharma

Assistant Professor

MBA

Shashank Shekhar

Assistant Professor

B.A. LL.B. (Gujarat National Law University), LL.M. (ILI, New Delhi) Qualified UGC NET

Nitesh Nanavati

Assistant Professor

LL.M. (Gujarat University), LL.B., CS. FCA, B.Com.

Cyrus Dastur

Visiting Faculty

Founder, SHAMIANA - The Short Film Club

Riva Patel

Adjunct Faculty

M.A. (International Relations) (University of Sheffield, UK) B.A. (Hons.) International Relations (PDPU, Gandhinagar)

The Unitedworld School of Liberal Arts and Mass Communication’s learning model emphasis on excellence in teaching and learning. From graduation to first professional destinations, from a major to advanced degrees, and from first jobs to long careers with unpredictable twists and turns USLM strives to prepare students  in a multitude of ways throughout their lives.

The department engages in lectures, workshops, talks and seminars, internships, research and mentorship to ensure that the students in collaboration with friends, professors and mentors sharpen their vision and learning.

The students of the Unitedworld School of Liberal Arts and Mass Communication are taught to demonstrate the ability to evaluate, integrate, and apply appropriate information from various sources to create cohesive, persuasive arguments and demonstrate critical thinking skills.

The Liberal Arts department  at USLM offers specialisations a broad range of  areas belonging to humanities, social sciences and natural sciences such as literature, languages,  philosophy, theatre, psychology, and more.
These subjects can also be split into the categories of verbal arts, numerical arts and analytical arts. The students will develop skills like critical thinking and the ability to communicate effectively verbally, as well as in writing. Students will achieve a sense of social responsibility, as well as strong intellectual and practical skills, demonstrating the ability to understand complex problems.
Graduates may find job opportunities in a wide range of areas including: art, education, politics, social work public service, military service, medicine, or law.

The Mass Communication department at USLM offers 4 areas of specialization- Journalism, Advertising and Public Relations, Film Studies and Digital Media.
Mass Communication as a field is gaining popularity with young job seekers all over the world.
The degree will open up opportunities for the students to seek careers as journalists, digital media planners and experts, advertising and public relation specialists, become movie directors or be involved in various facets of movie making, media planner, copywriter, TV producer, cameraperson, radio jockey, be a part of communication teams in NGOs, hospitals, government agencies , universities and as event managers.

At USLM the student who chooses Mass Communication learns technical aspects like learning how to use a camera, edit video images or audio tape, build a website, create a billboard, etc .

The  strategic aspect  that a student will learn includes deals with understanding how mass communication affects our daily lives, understanding how people react to mass communication, knowing the essential components of a mass communication strategy, and building an understanding of how mass media outlets operate as economic and political institutions.

The Bachelor of Commerce offered at USLM is a unique degree in which the student other than exploring options for further studies, career in banking, insurance, charter accountancy can also explore careers in the field of Mass Communication and various discipline of  Liberal Arts .
The commerce students at USLM will learn critical thinking, digital media and how the social media can be used in their respective fields, effective communication skills and basic of human psychology and theatre. The interdisciplinary nature of the department will ensure that the student is armed with various skills other than his/her commerce degree.