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B.Design (Hons.) Interaction Design

B.Design (Hons.) Interaction Design

Interaction Design specialization focuses on designing interactions for the physical, cognitive and social environments using New Media and emerging technologies. The programme builds on experimentation based learning of how people perceive, understand, use and experience interactive objects, digital environments and spaces. Drawing on an interdisciplinary approach bringing together product design, visual communication, information architecture, cognitive psychology and computer science, the course involves exploration of alternatives, pushing the envelope of what is known. Students are mentored in working collaboratively in groups to solve design problems. Through seminar papers, competitions, internships, graduation projects and incubation labs, the programme builds in industry exposure and integration with academic structures.

School of Industrial Design
Industrial Design deals with products, services and systems addressing usability, form, function, aesthetics, material, technologies, and sustainability. Our students explore creative thinking and problem-solving processes to bring value to companies, communities and people. Our focus is on designing products, systems and services that make life easier. At the School of Industrial Design, we balance creativity, technology, cultural concerns, and environmental needs, exploring materials, production techniques, aesthetics, the emerging fields of Human Computer Interaction (HCI), Artificial Intelligence, and social issues in both local and global contexts. We encourage our students to create solutions that are empathetic to the end-user and have contextual insight. Our new B. Des. in Interaction Design has been programmed and launched in response to the needs of users and Industry.

Why study Interaction Design (IxD) at UID?

UID offers a specialized IxD course for four years culminating in the award of a B. Des Degree. A dedicated faculty with experience in IxD from industry transmit learning through in-depth theory and hands-on practice in well-equipped labs, purpose built for the subject. With its close links with professional bodies like IxDA and inputs from a stellar array of industry experts, high class infrastructure and a wonderful learning environment, UID is a natural choice for aspirants of IxD in India.

Programme Philosophy

The landscape of Design is a rich interlacing of products, systems, services, communication and immersive experiences, with evolutionary change happening at such a rapid pace that the very structures that underpin its spiraling growth serve as take-off points into the unknown, making for a continually mutating model of education. Traditional design education, based on hallowed tenets that have emerged from the Industrial Revolution, progressed through the ‘Industrial age’ into the ‘Information age’, the ‘Communication age’, and is now immersing itself in the ‘Experience age’, where users interact with their environment and all that is within it in totally new ways, where the environment interacts with users and products (the term ‘products’ used as broadly as possible), where products engage with users, and each other, creating a vast spectrum of interactions. Whereas the earlier realms of design dealt how products are used, where the material as opposed to the immaterial was central, they now deal with how products are ‘experienced’ and have increasingly ventured into the intangible and the virtual, the brave new world of human-machine communication and artificial intelligence.

Course Structure

The course spans eight semesters, the first two being foundation semesters with emphasis on developing requisite skills for design practice and understanding of the process of design. Subsequent semesters take a student through specific IxD related courses spanning Human Computer Interaction, Usability Design, Information Architecture, Testing, Computing, Ethnography, Mobile applications, Human -Robot Interaction, User Interfaces, Ergonomics, Research & Experimental Methods, Visual Communication & Industrial Design methods, future trends; exposure to real-life situations through study tours and industry internships, culminating in a Graduation Project with Industry that exposes students to real-world applications and professional practice.

Students will be able to choose between broad specializations in Communication Design and Industrial Design from their fifth semester onwards. Agile learning, future forecasting and inter-disciplinary courses will however equip graduates to seamlessly fit into the myriad professional applications of Interaction Design.

Graduates of IxD can further do their Masters in HCI, AI and allied fields in the coming years. A comprehensive program is in development and will offer end to end learning at UID.

  • Design & Cultural Studies 1
  • Drawing
  • Basic Design 1
  • Material Exploration
  • Communication Skills 1
  • People and Environment
  • Design & Cultural Studies 2
  • Theory of Design Process
  • Design Drawing 1
  • Workshop Technology
  • Model Making 1
  • Solid Geometry
  • Form, Space and Structure
  • Evolution of User Interfaces
  • Form Studies
  • Basics of Ergonomics
  • Elements of Interaction Design
  • Design Drawing 2
  • Digital Design 1
  • Model Making 2
  • Multimedia Studies 1
  • Prototyping Techniques
  • User Interface Design
  • Aesthetics in Interface Design
  • Typography
  • Digital Design 2
  • Multimedia Studies 2
  • Infographics
  • Ergonomics for UI Design
  • User Research Methods
  • Information Architecture
  • Semantics for Interaction Design
  • Coding for Elements of Information Design
  • Design for User Experience
  • Usability Evaluation
  • Wire-framing & Prototyping (Portfolio Design and Documentation)
  • Elective
  • Human Machine Interaction Design & Applications
  • Voice-based Interaction Design
  • Natural User Interaction Design (NUI)
  • Affective Computing in Interaction Design
  • Visual Programming (Logo, Turtle Graphics etc.)
  • Virtual Reality in HCI Design
  • Design Management
  • Advance Design Project 1
  • Industry Internship
  • Design Research Methodology
  • Artificial Intelligence in UX Design
  • System Design Project (UXD)
  • Final Graduation Project Dissertation

Career Prospects in IxD

Interaction Design is closely allied with and indispensable in a myriad of fields including:

· Installation
· Playful experiences
· Storytelling/Film
· Culture/Issues
· Speculative/Critical
· Product design
· Communication Design
· Education
· Wearables
· Mobile applications
· Human – Robotics Interaction
· Web design
· Service Design

The role of IxD is vast and growing and will continually evolve. In India there has been an enormous demand for Interaction Design and allied jobs. To quote an expert in the field, “The market will continue to expand once we put our mind to the future ahead of us. If we make our products tangible enough for users, the scope is never ending.”

Learning Model of B.Design Interaction Design

The learning model at UID is incubated to create and adapt to an appropriate environment of learning that facilitates our students with new experiences. We make sure our learning model engages the learner into new dimensions of work. This model provides an environment for interactive student engagement and enhances the system thinking ability.

At UID, we believe that the experiential knowledge gained while developing and implementing this unique learning model is transferable to other disciplines as well.


Product Design

Brajesh Dhiman

Associate Director & Professor

Ph.D Indian Institute of Technology, Guwahati, M.Design Indian Institute of Technology, Guwahati

Shyambihari Prajapati

Additional HOD - Assistant Director - Associate Professor

M.Des Design- Indian Institute of Technology, Guwahati, BE Mechanical Indian Institute of Technology, Guwahati

Saumitra Shrikant Vaidya

Assistant Director

B.Design, Coventry University, UK B.Tech Coventry University, UK Masters in Design MIT Institute of Design, Pune

Manu Joshi

Associate Professor

Post Graduate Certificate in Higher Education (P.G.C.H.E.), Nottingham Trent University, U.K. Graduate from NIFT, New Delhi

Ramesh Suthar

Associate Professor

Mechanical Drughtsman, CN Polytechnic, Ahemdabad DME (Diploma in Mechanical engineering) Government Polytechnic, Ahemdabad

Samarth Keshava Reddy

Associate Professor

Masters of Science in Product Design - Coventry University, UK Mechanical Engineering Syamala Reddy College, Banglore

Umang Shah

Associate Professor - Adjunct Faculty

M.Des Indian Institute of Technology, Kanpur B.E. (Automobile Engineering) L.D. College of Engineering, Gujarat University

Aayush Bhingare

Assistant Professor

Masters of Industrial Design Florence Design Academy Firenze, Italy B.Des. (Industrial Design) Srishti Institute of Art, Design and Technology, Bengaluru

Aditya Lingam

Assistant Professor

M.S Product Design La Sapienza university di Roma , Italy B.Tech Mechanical, Jawaharlal Nehru Technological University, Hyderabad

Arjun Sengar

Assistant Professor

M Des (PD) National Institute of Design, Ahmedabad B Tech. (ME) Gautam Buddha Technical University, Lucknow

Dr. Arunachalam Muthiah

Assistant Professor

PhD (Design)- IIT Guwahati; M.E (Product Design and Commerce) - Anna University; B.E (Automobile engineering) - Anna University

Varshin Niranjanbhai Vala

Assistant Professor

M.Des (Integrated Product Design) Anant National University, B.Com Gujarat University, Diploma in Interior Design Amor Institute of Design

Dr. Arunita Paul

Assistant Professor

Ph.D in Design IIT Guwahati, M.Sc. in Human Physiology University of Calcutta , B.Sc. in Physiology Honours University of Calcutta

Madhuranjan Bharti

Assistant Professor

B.Des Accessory Design, NIFT New Delhi

Manoj Molagamudi

Assistant Professor

M.Design (Product Design) Indian Institute of Technology, Guwahati B.Tech in Electricals and Electronics JNTU Hyderabad

Mrunmayi Kadam

Assistant Professor

B.Des in Product Design, Institut Supérieur du Design, ISD Rubika, France M.Des in Design Engineering & Management Institut Supérieur du Design ISD Rubika

Sharad Shetty

Assistant Professor

Bachelors in Electronic Engineering Mumbai University, Masters in Embedded Systems MIT Manipal

Vartika Garg

Assistant Professor

B.Des Interior Design, CEPT University in Ahmedabad, Gujarat

Automobile & Transportation Design

Ashish Nar

Associate Director

.M.A. in Car and Transportation Design, Domus Academy, Milan B.E. in Mechanical Engineering, Rajiv Gandhi Institute of Technology, Mumbai

Navneet Kumar

Assistant Professor

Masters in Car and Transportation Design,Scuola Politecnica di Design, Milan; B.Tech in Mechanical Engineering, RTU, Kota; PG Diploma, Design & Technology University, Pune

Rakesh Sharma

Assistant Professor

B.A. University of Rajasthan, Jaipur ITI Engineering Trade (NCVT), Direcorate of Technical Education Rajasthan, Jodhapur

Harshil Manojbhai Dharia

Assistant Professor - Adjunct Faculty

PG Diploma in Digital Modelling (Digital Sculpting) (DYPDC, Pune); Diploma in Automobile Engineering (PIET, Baroda)

Ruparas Singh

Assistant Professor - Adjunct Faculty

B. Design MIT Institute of Design, Pune

Interaction Design

Arun Soman

Assistant Professor

M.Des. in Product Design, Priyadarshini Institute of Architecture and Design Studies, Nagpur B.Arch, School of Planning and Architecture, Vijayawada

Niral Desai

Assistant Professor - Adjunct Faculty

Executive Education, IIM, Ahmedabad; M.Des.,IIT, Kanpur; B.E. , Sardar Patel University, Anand

Parag Sarma

Assistant Professor

PGDPD in Industrial Design, NID, Ahmedabad M.V.A. in Creative Sculptures, MS University of Baroda B.F.A. in Sculptures, Indira Kala Sangit Vishwavidyalaya, Khairagarh

information will updated soon…

information will updated soon…



B.Des in Interaction Design focuses on designing interactive digital products, systems, services, and environments. At UID, our B.Des programme is ideal for students who wish to create physical products using new media and emerging technologies and explore how the users might interact with the products.
Interaction design is an excellent career option and there is an enormous demand for the aspirants. The scope is never-ending. UI/UX, mobile applications, communication design, web design, human-robotics interaction, and VR/MR/AR are a few areas where their creative career can flourish.
The different types of Interaction Design are words, visual representations, physical objects or space, time, and behaviour. These types of interactions help understand what interaction design involves.
For undergraduate program in Interaction Design at UID, students should have passed 10+2 from a recognised board in any stream with a minimum 50% aggregate marks. Aspirants should clear the UID's Design Aptitude Test (Tier 1 & 2).
Aspirants should have good UX research, wireframing, coding, and analytical skills. Good communication skills are also needed to convey product ideas, explain their ideas, and work with team members.
At UID, the course curriculum comprises usability design, human-computer interaction, user interfaces, human-robot interaction, mobile applications, testing, computing and ergonomics. Students get to specialise in Communication Design or Industrial Design.
After completing Interaction Design course, students will have several opportunities in fields like VR/MR/AR, UI/UX, installation, storytelling, culture, product design, playful experiences, education, wearables, web design, mobile applications, communication design, and human-robot interaction.
The salary package of an Interaction designer depends on many factors like location, the experience of the candidate, company, and academic performance. It is an excellent career option with lucrative opportunities and handsome salaries.
An undergraduate degree in interaction design can help you become an interaction designer. At UID, we offer a full-time four-year B.Des Interaction Design course with emphasis on development of requisite skills and understanding the design process.
At UID, the core subjects for the interaction design course comprise human-computer interaction, information architecture, usability design, user interfaces, computing, testing, ethnography, mobile applications and ergonomics.
The basic duties of an interaction designer are, assisting with the product design process, development of strategies, determining consumer goals, defining product interactions to achieve the goals, and compiling technical, business, and user requirements to product information creation.
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