• August 31, 2020

Great copy is the secret sauce of great communication campaigns. Whether you are an advertising copywriter or a journalist or a copywriter for websites, great copywriting is a skill you cannot do without. It gives form and meaning to...

• August 31, 2020

Undeniably, the unprecedented COVID 19 crisis has wreaked havoc across the globe, pushing world economies into prolonged lockdown and the business world to a screeching halt. The sudden and disruptive onset of crisis has ripple effects on a wide...

• August 24, 2020

I was attending a webinar like a lot of other professors and teachers during this lockdown period. And it made me think a lot about the current situation. Its sad that the covid-19 situation has brought us all to...

• August 23, 2020

In the current pandemic scenario, we have been surrounded by a lot of negativity and uncertainties. Due to the current economic condition many of us are facing depression and are low on morale. Despite so much of negativity all...

• August 23, 2020

During this pandemic Covid-19 the grocery category as well as small grocers – mom-and-pop stores are considered as the backbone of the economy. The E-commerce platform also had spurred to the greatest extent and have taken benefit of the...

• August 22, 2020

The Covid-19 pandemic has been a game changer in the year 2020. The advent of Pandemic has given rise to the Corona Phobia. The Pandemic resulted into lockdown and lockdown resulted into recession. The recession further led to job...

• August 22, 2020

The year 2020 has been a confluence of multiple disasters. It seems as if nature has kept multiple options open that can be termed as a calamity. It seems that the new era of ‘Kalyug’ has begun as the...

• August 21, 2020

Marketing is required across all sectors such as FMCG, Insurance, Finance, Consultancy Firms, Education, Entertainment, Events, Travel, Agricultural & even in establishing a new business. The best way to explore job opportunities in the field of marketing is to...

• August 21, 2020

After conducting a century of workshops with school going students, I have realized that there is a flaw in the system that wants to be more result centric than learning-centric. I have counselled more than ten thousand students in...